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The Carolina Inn and its Carolina Crossroads Restaurant Awarded Prestigious AAA Four Diamond Ratings

CHAPEL HILL, N.C. (February 2014) – Diamonds – AAA diamonds, of course – are a guest’s best friend when it comes to identifying quality accommodations and fine dining and The Carolina Inn, by Destination Hotels & Resorts, and its Carolina Crossroads Restaurant have been awarded AAA’s prestigious 2014 Four Diamond ratings. It marks the 17th consecutive hotel honor and 12th straight restaurant recognition.

“The Carolina Inn has many long standing and wonderful traditions and we are proud to receive these prestigious hotel and restaurant ratings,” said General Manager Mark Sherburne, who received the awards with some team members at a ceremony earlier this month.  “Our team works extremely hard to earn and maintain the AAA Four Diamond level of quality. We try to make sure we keep Four Diamonds by not simply meeting – but by exceeding each of the criteria for those high ratings each and every day.” “AAA’s requirements for a Four Diamond rating are rigorous, and those that achieve this designation are among the finest hotels and restaurants in the world,” said David E. Parsons, president and CEO of AAA Carolinas. “Only 3.4 percent of the more than 59,000 annual inspections conducted nationally result in a Four Diamond rating.”

The AAA Four Diamond Awards are given out in three separate ceremonies around the state. A total of 35 hotels and 15 restaurants throughout North Carolina have achieved this rating.   AAA gives the Four Diamond Awards annually to qualified hotels and restaurants in North America. More than 2,000 properties nationally earn the Four Diamond ratings after specially trained evaluators conduct anonymous overnight stays or dine incognito.

Lodgings include eight different classifications, such as bed and breakfast, hotel, cottage and country inn with four sub-classifications such as historic, classic, resort and casino. Restaurants have varying cuisines and ambiances, with more than 100 different categories.

Each restaurant and lodging that receives any level of diamond rating from AAA is listed in AAA’s TourBooks, which are distributed for free to any of the organization’s 53 million members nationwide.

AAA Carolinas, an affiliate of the American Automobile Association, is a not-for-profit organization that serves more than 1.9 million members and the public with travel, automobile and insurance services while being an advocate for the safety and security of all travelers.

About The Carolina Inn

Built on the campus of UNC Chapel Hill in 1924 by John Sprunt Hill – distinguished alumnus, successful businessman and University trustee – The Carolina Inn’s original concept was “to provide for the special wants and comforts of the University alumni...and University visitors.” The historical Carolina Inn features 185 charming and well-appointed guestrooms including 7 luxury suites. The Carolina Inn and its Carolina Crossroads Restaurant were awarded AAA’s prestigious 2014 Four Diamond ratings, marking the 17th consecutive hotel honor and 12th straight restaurant recognition.  This is also the 14th straight year that Carolina Crossroads has been awarded Four-Stars by the Forbes Travel Guide. www.CarolinaInn.com. Follow us on Twitter: @CarolinaInn. Like us on Facebook: CarolinaInn.

About Destination Hotels & Resorts

Destination Hotels & Resorts is an authentic collection of luxury and upscale independent hotels and resorts across North America. Offering enriching, locally-inspired experiences from alpine adventures and stunning beachfronts to urban landmarks, each property reflects the natural surroundings and culture of its distinctive locale. With more than 40 properties in premier travel destinations, including Aspen, Chicago, Denver, Lake Tahoe, Los Angeles, Maui, Miami, New Orleans, Phoenix, San Antonio, San Diego, Santa Fe, Seattle, Vail and Washington D.C., the award-winning portfolio features renowned golf courses, indigenous spas, and exceptional culinary venues. For more information on Destination Hotels & Resorts, visit www.destinationhotels.com. Follow us on Twitter: @Destination. Like us on Facebook: DestinationHotels.